New College Pontefract required a fresh look for 2009 to enable them to raise perception of local teenagers to their offering and illustrate their modern and progressive learning environment.
A full branding campaign was developed by concept4 centering around a student case study heavy prospectus and an extensive and inspiring cms based website.
The brand created is both smart yet appealing to potential students. Striking colour, dramatic photography and post production effects help to portray the energy and lifestyle offered through this progressive sixth form college.
