REVOLUTIONISE THE WAY YOU MANAGE COURSE DATA

We’re renowned for our work with colleges and over the years we’ve produced some amazing college websites. More recently, what’s helping us stand out against the competition is our unique Course Manager module!

HOW DOES COURSE MANAGER WORK?

We take a feed from your MIS in to your website via Course Manager, to enable you to create a modified and unique display of course information, location, duration, fees and much more whilst eliminating data errors and customising courses to be 'apply now' or 'enquire now' as is your preference. Course Manager gives your marketing function the ability to add marketing-led course summaries, LMI/career information, video content and student profiles into course information – meaning MIS and marketing teams work in perfect harmony!

SOME KEY BENEFITS OF COURSE MANAGER

  • Feed of data from your MIS, via Course Manager, to website pages to ensure course information is always checked, verified and displayed to users error-free
  • Automated daily feed, plus manual sync by website administrators where required
  • Content approval workflow means that Department/Faculty managers can view a draft mockup of course pages for their approval
  • Ability to alter or add to MIS data to be more marketing-led/customer friendly
  • Ability to search-optimise and track course pages
  • Automated reminders for staff to check/review course content
  • Dynamic PDF option for download/printing course information
  • Pass application information back in to the MIS (where appropriate, dependent on the MIS)

WHAT DOES ALL THIS MEAN TO YOUR COLLEGE?

Firstly, think of all the administration time you’ll save and what that time could be better spent doing! Secondly, being able to enhance your course pages with custom content whilst also being search-optimised is an absolute winner for your college and gives valuable support to Marketing in meeting your admissions targets! Finally, it provides that perfected user experience which will not only boost your rankings, but will help increase in your enquiries and admissions, too.

"We chose Concept4 as they took the time to understand our complex needs surrounding the integration of both the new site and new application process with our existing MIS and offered their thoughts and experience from working in the education sector (including offering unique features such as the Course Manager). They also understood our aims of improving the online experience we offer to parents, students as well as potential students on both desktop and mobile devices. The development team have been responsive throughout the development process and worked with us to ensure our requirements were met. Since the website recently launched we’ve had great feedback from a variety of users who have commented on the intuitiveness of the site as well as its sleek design. It’s also helping to improve our conversion rate and the new application process developed by Concept4 has simplified our application journey massively."
Dillon Lawrence, Marketing Co-ordinator for Furness College

WANT TO KNOW MORE?

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