Farnborough College of Technology
Website DesignConsider
Farnborough College of Technology graded as "outstanding", required a new website to maximise marketing and communication opportunities presented by their online audience. Their old website was proving ineffective; being outdated in appearance and not device responsive. Essential to the delivery of a new website was to integrate with their student management information system, Capita UNIT-e, for a seamless delivery of course information. With lots of experience across school and college system integrations, Concept4 proposed a solution with automation which impressed our client.
Create
Our brief was for the website to be at the centre of the College's wider digital marketing activities, providing clear access to information across key market segments. We created a contemporary design with a focus on user experience for a varied target audience, delivering information including the all important course detail from UNIT-e plus an integration with Emsi Career Coach to assist course choices based on a career path. For the UNIT-e integration we used our in-house developed 'Course Manager' platform, customised to the exacting needs of our client. Course Manager is an innovative solution for any college looking to streamline their online presence syncing with a student MIS for huge time savings and avoiding duplication of efforts.