Kingsworth International School - website launch
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le website launch!
As a newly opened school in a competitive Parisian British and International school market, Kingsworth approached us to help improve their online marketing. We were delighted to be awarded the contract and agreed a way forward that includes a new, responsive website, Apple and Android apps, e-newsletter, a 3600 virtual tour and professional photography. Integration with the school’s MIS, iSAMS was a primary objective for streamlining parent communications – one that we knew we were able to achieve without question.
The school's website now offers far more vibrancy, with a fresh and modern responsive layout. This includes impact banner images and creative use of space to ensure their news stories, forthcoming events, social media channels and student testimonials can be easily accessed by desktop, tablet and phone users. Professional photography ensures the quality of the design is backed up with quality images throughout – a must for making that all-important first impression with prospective parents.
Dual language
Launched early 2016, we hope the website will prove to be a key tool for attracting interest from a worldwide audience to this fantastic school. We’ve made sure the all important ‘call to action’ is prominent, to encourage parents to book a visit, or if that’s not possible, view the 3600 virtual tour to get a feel for the school however remote the visitor. The website is dual language, so viewers can choose to see content in either English or French, all managed from Content4, our very own CMS. An e-newsletter complements the design, and integrates with both iSAMS and Mailchimp for seamless communications with stakeholders. Parents are also kept informed through the school’s app, using our free push notification service.
"Concept4 worked closely with us, right from the off. The team here at the school felt safe and comfortable with the expertise and knowledge provided to us by the team at Concept4. They worked beyond our expectations to develop a new website that fitted in with our concept and approach to education, listening to our needs but also guiding us through some quite difficult decisions. Overall an excellent experience, and we at Kingsworth International School are forever grateful for their help and support."
View the full case study here.