Search engine optimisation
Our search consultants will help you achieve specific goals and online visibility based on researched, targeted keywords. Led by our in-house marketing team, we can help with the editing and creation of new content, optimised web content, and provide meaningful and actionable analysis. See you at the top!
"Analytics stats on a recent revamp show a dramatic increase in hits for Boarding enquiries with sharper SEO capacity and higher rankings. The Content Management System devised by Concept4 is a user-friendly solution which can be adapted by a number of staff easily and quickly"
Pay per click
A good PPC strategy and campaign can help you achieve your digital marketing goals, quickly! You might be looking to boost enrolment numbers or increase your catchment area. Whatever your goals, we can work with you to set a budget which will maximise relevant traffic whilst minimising irrelevant traffic and keeping costs under control.
Social media strategy
Social media plays an integral part in your overall communications plan, providing a fantastic source of natural online traffic. It’s a vital element of your overall SEO strategy as the links social channels provide are both natural and valued in the eyes of the search engines.
It goes without saying that part of your school digital marketing strategy is social media! We can provide an initial evaluation and set up, as well as ongoing monthly management to save you both time and money.